Grasslands, founded in 2016 by veteran journalist Ricardo Baca, is a full-service integrated marketing and public relations agency specializing in strategic communications for wellness brands, particularly in the cannabis, psychedelics, natural products, and CPG industries. The agency is renowned for its "journalism-minded" approach to PR and marketing, offering services such as public relations, content marketing, social media management, thought leadership development, and event execution. Led by Baca and staffed with experienced professionals from diverse backgrounds, Grasslands has gained recognition for its ethical standards and ability to elevate brands in highly regulated industries. Their unique combination of journalistic principles and marketing expertise has earned them accolades, including being named the Best Cannabis PR Agency by MJBiz and winning the Denver Business Journal 2020 Small Business Award. In rebuilding and moving Grasslands' brand to Webflow, we focused on creating a sleek, modern website that reflects the agency's professionalism and expertise in emerging industries. The new design emphasizes clean lines, bold typography, and a color scheme that aligns with their brand identity. We implemented a user-friendly navigation structure to showcase their services, team members, and client success stories effectively. The Webflow platform allowed us to create dynamic content sections, such as a regularly updated blog and a filterable portfolio of client work. We also integrated seamless contact forms and newsletter sign-ups to facilitate lead generation. The responsive design ensures optimal viewing across all devices, catering to Grasslands' tech-savvy clientele. By leveraging Webflow's capabilities, we were able to create a website that not only looks professional but also provides Grasslands with the flexibility to easily update content and adapt to the rapidly evolving industries they serve.

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